How to optimise your business youtube channel?
Videos can make a big impact on the marketing of your business. Or more appropriately generating brand awareness.
If you are launching a new service, or product, got a recognizintion/award or an amazing customer testimonial, videos are the simple best way to share the news with the world.
Videos are fun and engaging. And most of the people would prefer to see a video rather then read a 1000 word article.
I can probably go on and on about the effects of video marketing. And if you are a business owner (read service provider) videos should be an integral part of your marketing. Without a doubt.
Once you have a engaging video created for your business, first thing you want to do is upload it to your Youtube channel. Why? Simply because it is a great platform where prospect customers can find about your business.
With more then a billion users and and millions of hours of videos watched every second, this is hot marketing medium you need tap in right now.
Interestingly just uploading a video to your youtube channel and merely sharing it on your business Facebook page won’t get much success.
Your youtube channel needs to be optimised too.
You need to have a consistent branding, attractive thumbnails, searchable video tags and much more.
Feeling confused? Don’t worry, we got you covered. Here is an informative infographic from Brafton Media that outlines 10 strategies you can use to optimise your youtube channel.